These Brands Run The World… Literally By Oscar Hammond If I were to ask you what the most important symbols of belonging are on the planet, what would your answer be? Would it be the Apple logo? Would it be the Christian Cross? My answer to that question would be national flags. After all, countries …
Author Archives: Oscar Hammond
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The box office juggernaut, Marvel, goes under the Hammond Thinking microscope so we can discover what actually makes the franchise tick
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Hammond Thinking tackles the small but powerful Brand – Bromley & Co. What makes an art gallery one of the most powerful small brands in Australia?
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What It Means To Stand For Something By Oscar Hammond I felt surreal as we sat in a crowded tent, high in the Himalayas, surrounded by Nepali villagers who had likely never seen a foreigner before. Through the flickering candlelight illuminating the dark tent I could see the faces of 10 or 20 villagers, all …